Account Audit & Cleanup
Full review of campaigns, ad sets, creative, tracking, and audiences with a prioritized fix list — usually surfaces 20-30% wasted spend in week one.
PERFORMANCE & GROWTH
Paid Ads
Cross-platform paid campaigns engineered for ROAS — not impressions. Every dollar tracked, every test backed by signal, every creative built to convert.
PERFORMANCE OBSESSED
Built for ROAS
0%
of marketers cite paid social and paid search as their top-converting channels. We treat every dollar like it's coming out of our own pocket.
SIGNAL-BACKED
Tested, Not Guessed
0%
of new accounts we audit are running creative without proper UTMs or conversion events. We fix tracking before we touch a single ad.
FULL-FUNNEL
TOFU to BOFU, Always
0%
of high-performing accounts run creative across awareness, consideration, and conversion stages — not just bottom-funnel retargeting.
WHAT WE DO
Stop Wasting Spend. Start Buying Customers.
Most paid ad accounts leak budget at three places: targeting, creative, and bid logic. We tighten all three so every campaign produces measurable customer acquisition cost — not just clicks and impressions.
We start with a full account audit. Wasted spend, broken tracking, creative fatigue — identified and prioritized. Then we rebuild the structure: proper conversion events, UTMs, and a creative testing framework that actually compounds learnings.
From there, we manage spend daily — pausing what's not working, scaling what is, and feeding the team's playbook back to your creative engine. The result: more sales at lower CAC, with the data to prove it.
WHAT YOU GET
Deliverables Built for Real Results.
Conversion Tracking Setup
Server-side events, UTM hygiene, Conversions API on Meta, and Enhanced Conversions on Google. The signal layer most accounts skip.
Creative Testing Framework
Structured A/B testing on hooks, formats, offers, and angles. Learnings shipped weekly to your creative team in a brief they can actually use.
Daily Account Management
Bid adjustments, audience pruning, and creative rotation handled by a senior buyer — not an automated script left to drift.
Cross-Channel Reporting
One unified ROAS view across Meta, Google, TikTok, and native. No spreadsheets, no copy-paste — just the numbers that matter.
Monthly Strategy Reviews
A working call to align next month's budget, offers, and creative pipeline. Tied to revenue, not impressions.
Why Brands Stick With Us.
We run on whatever channel earns the best CAC. Meta, Google, TikTok, native, programmatic — we pivot when signal demands.
Every campaign gets fresh assets weekly. We brief your creative team with the angles tests need, not a vague 'we need new ads.'
If Meta and Google can't measure conversions properly, no targeting fix matters. Tracking integrity is step one in every engagement.
Your strategist is also your buyer. We don't pass accounts between AMs, analysts, and producers — fewer hands, faster decisions.
Email Us
Best for project briefs, scope questions, and longer conversations.
Call Us
Reach our Detroit team Mon–Fri, 9 AM to 6 PM Eastern.
Book a Strategy Call
Free 30-minute consultation. We'll review your site live and identify quick wins.
See Our Work
Browse case studies of recent paid campaigns and the ROAS we've shipped.