Web & Landing Pages
Portfolio-first pages that let the work do the selling, split between recurring maintenance and design-build, because those buyers want completely different things.
Maintenance contracts pay the year. Design-build pays the season.
Mediaology runs marketing for landscaping in home services. Portfolio-first pages that let the work do the selling, split between recurring maintenance and design-build, because those buyers want completely different things.
of the work goes to portfolio and visual proof, landscaping is bought with the eyes, and a strong gallery outperforms any amount of written copy.
goes to maintenance agreements, which turn a seasonal trade into a business with predictable revenue and route density instead of a spring scramble.
goes to the narrow window when the season turns and most of the year’s contracts get signed within a few weeks of the first warm weekend.
Landscaping has a brutal calendar. A large share of the year’s contracts are decided in a few weeks when the weather breaks, and companies still building their marketing at that point have already missed it.
We work backwards from that window. Campaigns and content go live before the first warm weekend, existing customers get renewal offers ahead of the rush, and estimate booking is ready for the surge in enquiries that arrives the moment people start looking at their yards again. Route density matters as much as volume, so we target tightly around where your crews already work.
Design-build is the other side, and it sells completely differently. A patio or full landscape redesign is a considered five-figure purchase driven almost entirely by visual proof and trust. We build the portfolio, the before-and-after storytelling, and the longer nurture that a project of that size actually requires.
Portfolio-first pages that let the work do the selling, split between recurring maintenance and design-build, because those buyers want completely different things.
Campaigns timed to the season and tightened geographically around your existing routes, so new customers add density rather than drive time.
Before-and-after photography and project video, which for landscaping is the single highest-return content you can produce.
Estimate booking that absorbs the spring surge without losing enquiries, plus follow-up for design projects that take weeks to decide.
Review generation tied to project completion and season end, plus renewal messaging that locks in maintenance contracts before your competitors quote them.
Reporting on contracted recurring revenue versus project work, so you can see whether next season is actually booked or just busy.
A landscaping customer twenty minutes outside your route can cost more in drive time than they produce. We target tightly around where your crews already are, which raises margin per stop instead of just filling the schedule.
Impressions and follower counts don't pay your bills. We track leads, calls, booked consults, and closed business, and we tune the engine around what actually moves the needle.
Every month you get a transparent recap: what we shipped, what's working, what's not, and what we're testing next. No 40-page PDFs you'll never read.
Most agencies hand you off after the pitch. You get the same senior lead from kickoff through year three: they know your brand, your data, and your last six months of calls cold.
Best for project briefs, scope questions, and longer conversations.
Reach our Detroit team Mon–Fri, 9 AM to 6 PM Eastern.
Free 30-minute consult. We’ll review your current presence and identify quick wins for landscaping.
Browse case studies of recent engagements and the lift we’ve shipped.
Free 30-minute call. We’ll look at your contracted revenue for next season and where the booking window is being missed.