RESTAURANTS, BARS & VENUES · CATERING COMPANIES

Catering Companies

Two businesses: corporate accounts that repeat, and weddings that don’t.

How does Mediaology market catering companies?

Mediaology runs marketing for catering companies in food and hospitality. Two businesses: corporate accounts that repeat, and weddings that don’t. Separate paths for corporate and event catering, with menus, packages, capacity, and pricing structures presented for each audience.

CORPORATE REPEAT

The Account That Returns

0%

of the work goes to corporate catering, where one office relationship can generate recurring orders for years with almost no reacquisition cost.

EVENT PLANNING CYCLE

Booked Far Ahead

0%

goes to weddings and social events, booked six to eighteen months out after tastings, comparisons, and a long consideration period.

CAPACITY REALITY

You Can’t Sell What You Can’t Staff

0%

goes to matching demand to capacity, because catering has hard limits and marketing that overfills a Saturday creates a problem rather than revenue.

WHAT WE DO

Corporate Repeats. Weddings Convert.

Catering is really two businesses. Corporate accounts order repeatedly with short lead times and modest per-order value. Weddings and social events are large, booked far in advance, and won through a long consideration process.

The corporate side rewards relationships and reliability. We target office managers and executive assistants, make repeat ordering easy, and build the account relationships that produce steady volume, one office that orders monthly is worth more than a stream of one-off enquiries and costs almost nothing to keep.

The event side runs completely differently. Couples plan six to eighteen months ahead, compare several caterers, and decide after tastings. That demands strong visual proof, clear package information, and nurture that stays present across months of deliberation. We also pace campaigns against your actual capacity, because in catering an oversold Saturday is a reputational problem rather than a good month.

Bookings by Type Corporate vs. Event
WHAT YOU GET

Both Books, Properly Filled.

Web & Landing Pages

Separate paths for corporate and event catering, with menus, packages, capacity, and pricing structures presented for each audience.

Paid Acquisition

Corporate targeting aimed at office decision-makers, plus event campaigns timed to the long planning window couples actually work to.

Branded Content & Video

Food and event photography that carries the wedding decision, alongside practical content that makes corporate ordering effortless.

Lead Capture & Automation

Enquiry handling for both cycles (fast quotes for corporate, tasting-and-nurture for events), since they need completely different follow-up.

Reputation & Trust

Reviews and venue relationships, because venue referrals are among the strongest sources of event catering work.

Strategy & Reporting

Reporting by booking type and lead time, so campaigns can be paced against the capacity you actually have.

Why Food & Hospitality Stick With Us.

Marketing that oversells a Saturday you can’t staff produces declined bookings and bad reviews. We pace against real capacity and shift effort to the dates that need filling, which is more useful than maximising enquiries you have to turn away.

Impressions and follower counts don't pay your bills. We track leads, calls, booked consults, and closed business, and we tune the engine around what actually moves the needle.

Every month you get a transparent recap: what we shipped, what's working, what's not, and what we're testing next. No 40-page PDFs you'll never read.

Most agencies hand you off after the pitch. You get the same senior lead from kickoff through year three: they know your brand, your data, and your last six months of calls cold.

READY TO GROW?

Let’s build the Catering Companies growth engine you need.

Free 30-minute call. We’ll look at your corporate-to-event mix and which dates are consistently going unfilled.